Marketing Executive

Plan, develop and execute marketing strategies to promote the company's interior design, renovation and design-and-build services.
Work closely with the Videographer to plan, coordinate and produce daily marketing content for the company's social media platforms.
Develop daily content ideas, creative concepts, content calendars and scripts for videos, reels, promotional posts and other digital content.
Coordinate content production, including arranging filming schedules, identifying suitable projects or locations, and gathering information from the Design, Project and Site teams.
Manage and maintain the company's social media platforms, including Facebook, Instagram, TikTok and other relevant channels.
Ensure consistent daily content posting to increase brand awareness, audience engagement and potential customer enquiries.
Write engaging captions, marketing copy and calls to action to support content and promotional campaigns.
Monitor social media performance, engagement, reach and enquiries, and prepare reports with recommendations for improvement.
Plan and execute digital marketing campaigns to generate leads and support the company's sales and business development activities.
Conduct market research and competitor analysis to identify marketing opportunities, industry trends and content ideas.
Collaborate with the Sales, Design, Project and Business Development teams to develop relevant marketing materials and promotional campaigns.
Maintain consistent branding and marketing communication across all platforms.
Assist in organising promotional activities, events, exhibitions and other marketing initiatives.
Perform other marketing-related duties as assigned by management.