Digital Marketer (Senawang)

Job description:

SOTC Play & Development Sdn. Bhd. (Playvelope) is a dynamic special needs intervention and educational centre committed to empowering children with diverse developmental needs through personalized, evidence-based approaches. We are seeking a dedicated and compassionate Digital Marketer to create engaging content and host interactive live sessions to raise awareness, educate, and promote our services for children with special needs.

Responsibilities :
- Plan, create, and publish engaging content for social media platforms, including Facebook, Instagram, TikTok, and other digital channels.
- Implement SEO strategies to improve Google search rankings and website traffic.
- Develop content calendars and ensure consistent posting schedules.
- Monitor campaign performance and prepare monthly marketing reports.
- Produce and edit videos, graphics, and marketing materials that align with the company's branding and objectives.
- Create compelling copywriting for advertisements, social media posts, websites, and promotional materials.
- Cover company events, activities, and student programs to generate marketing content.
- Stay updated with social media trends and incorporate relevant content ideas to increase audience engagement.
- Strong skills in content creation, copywriting, photography, and videography.
- Proficient in Canva, CapCut, Adobe Creative Suite, or similar design and editing tools.
- Comfortable appearing on camera and coordinating video shoots when required.
- Ability to create both informative and engaging content that resonates with parents and families.
- Plan, manage, and optimize paid advertising campaigns on Facebook, Instagram, Google, and TikTok.

Requirements/ Qualification:
Education: A minimum of Diploma / Bachelor's degree in Digital Marketing, Marketing or related field (preferred).
Experience: 1–3 years of experience in digital marketing.
- Familiarity with live streaming platforms such as Tiktok Live, Instagram Live, or Facebook Live.
- Charismatic and outgoing personality with the ability to engage and connect with diverse audiences.
- Comfortable being on camera and speaking in front of large audiences for extended periods.
- Knowledgeable about current trends in social media, e-commerce, and digital marketing.
- Ability to work flexible hours, including evenings, weekends, and holidays, to accommodate live streaming schedules and promotional events.
- Reliable and punctual, with a professional attitude and strong work ethic.

Benefits :
Employee Provident Fund (EPF/KWSP)
Perkeso (SOCSO) & Employee Insurance Scheme (EIS)
Medical Insurance
Clinic Panel
Attendance Allowance
Training will be provided.
Competitive salary
Opportunities for professional growth and development.

How to Apply:
Interested candidates can apply by sending their resume and a brief cover letter & portfolio to [email protected] or [email protected]. We look forward to hearing from you!

Job Type: Full-time