Marketing Executive (Taman Daya)

Develop and implement marketing campaigns to support business objectives.
Manage and update social media platforms (Facebook, Instagram, TikTok, etc.).
Create engaging marketing content, including posters, videos, and promotional materials.
Coordinate promotional activities, events, roadshows, and product launches.
Monitor marketing campaign performance and prepare reports.
Conduct market research and competitor analysis.
Work closely with operations, sales, and external vendors to ensure smooth execution of marketing activities.
Handle customer inquiries and online engagement.
Maintain and update website and digital marketing channels.
Support branding initiatives and corporate marketing projects.

Minimum 3 years of marketing experience, with at least 2 years handling retail or F&B style store marketing preferred.
Proven track record running digital campaigns that drove measurable store or online sales.
Diploma or degree in Marketing, Communications, or a related field is preferred but not mandatory with strong experience.
Available to work with local store hours and occasional weekend events.
Hard Skills & Knowledge
Practical experience in digital marketing tools including Facebook Ads Manager and Google Analytics.
Content planning and social media management skills, plus familiarity with basic graphic tools or coordination with designers.
Comfortable building simple performance reports in Excel or Google Sheets and presenting findings to non-marketing colleagues.
Knowledge of retail promotions, POS collateral, and customer journey optimisation.
Soft Skills & Qualities
Strong communication and interpersonal skills to work with store teams and vendors.
Organised and deadline-driven, able to manage multiple campaigns and in-store activities at once.
Creative problem solver who adapts plans based on customer behaviour and sales data.
Team player attitude, willing to coach junior staff and learn from peers.

Skills: Marketing, Digital Marketing, Marketing Strategies, Social Media Management, Content Creation, Google Analytics, Facebook Ads, Copywriting